Jonathan C. Arellano

I own the product roadmap for distributor enrollment and content platforms across 20+ active markets in APAC, Americas, and EMEA. I lead product strategy, cross-functional delivery, and regional expansion initiatives that enable customer acquisition, distributor onboarding, and revenue growth.

Led the migration of 31 country-specific corporate websites from WordPress to Builder.io (headless CMS) in 6 months — including discovery, stakeholder alignment, development, and end-user training. Delivered custom government-compliant sites for South Korea and Vietnam, developing Builder.io plug-ins for regulations not natively supported.

Drove new market launches for enrollment in Philippines, Japan, Costa Rica, and South Africa, with Thailand, Australia, and New Zealand in the pipeline. Shipped regional payment integrations including Apple Pay (Americas), Klarna (EMEA), and GCash/QR PH (APAC).

Led multi-language localization across Spanish, German, French, Turkish, Japanese, and Thai markets. Designed and deployed AI-augmented PM workflows using Claude, including automated weekly sprint status reports (ClickUp-to-PowerPoint) and a cross-team Sprint Dependency Brief — reducing manual reporting and improving sprint visibility across the Growth team.

Owned product roadmap alignment across business, IT, and PMO stakeholders during an enterprise-wide digital transformation. Acted as the primary product decision authority — defining the roadmap against digital transformation objectives, owning backlog prioritization for highest-value initiatives, and reframing sprint reviews into business-outcome demonstrations that strengthened stakeholder confidence.

Owned the product backlog and roadmap for digital customer experience platforms serving policyholders across the enterprise. Partnered with business units and technology teams to redesign customer servicing journeys — prioritizing enhancements based on regulatory requirements, customer impact, and business value while ensuring integration with core enterprise systems.

Progressively advanced through engineering, architecture, and product leadership roles across large-scale enterprise programs serving Insurance, Banking, and BPO clients.

As a Product Owner (2017–2020), partnered with the platform CTO to define product vision and delivery strategy. Owned a BPO capacity and utilization platform that automated time and task tracking — replacing manual reporting with data-driven workforce visibility.

As a Functional Architect (2015–2017), designed end-to-end functional solutions across enterprise systems, translating complex business requirements into scalable architectures.

As an Application Development Team Lead (2006–2014), led cross-functional teams delivering enterprise applications for Insurance and Banking clients across US and EU markets.

Held progressive Systems Analyst and Programmer roles across four small-to-medium enterprises, delivering enterprise applications using client-server architectures (Visual FoxPro, AS/400, SDLC). This foundational engineering experience built the technical depth and systems thinking applied throughout subsequent architecture and product leadership roles.